GTA 6 Partners With Wynwood Walls for Miami Art Campaign
Rockstar Games has partnered with Miami's Wynwood Walls art museum on a special Grand Theft Auto VI campaign featuring new murals, exclusive merchandise, and free museum admission for eligible local residents.
The collaboration connects the real-world street art of Miami with Vice City, the fictional setting of GTA 6.
As part of the initiative, ten murals inspired by GTA 6 artwork are being introduced across the Wynwood neighborhood and museum grounds. The project highlights the influence of Miami's street art scene on the game's visual identity.
Wynwood Walls has also announced a free digital membership initiative for Miami residents, reportedly allowing eligible visitors to enter the museum without paying admission through 2028. Participants must provide valid identification showing a qualifying residential address.
The initiative includes access to the museum's murals, rotating sculptures, Goldman Global Arts Gallery exhibitions, and selected art activities.
Meanwhile, the museum has opened pre-orders for its Art of Vice City collection, featuring clothing and accessories decorated with artwork from artists whose designs appear in GTA 6.
The collection includes contributions from street artists such as Ron English, Tristan Eaton, D*Face, and several others.
The partnership also reflects Rockstar's efforts to connect the fictional world of Vice City with the real Miami locations that inspired it.
GTA 6 is scheduled to launch on November 19, 2026, for PlayStation 5 and Xbox Series X|S.
